Stop second-guessing
and start thriving

Helping coaches master expert positioning, mindset and sales, so they can attract clients with ease, confidence and credibility.

Are you ready to step into the spotlight as the
undeniable go-to expert in your field, and attract your next handful of perfect-fit clients - in just 90 days?

Welcome my love!

If you’re here, chances are you’ve launched your coaching business with passion, excitement, and dreams of making a real impact. But somewhere along the way, you've become disconnected...

 ...The clients aren't exactly beating down your door

You’re starting to second-guess everything—your niche, your value, even your decision to start your business

Marketing feels confusing, and the word “sales” makes you cringe.

And when you're not being productive?  Wow! Your inner critic has a whale of a time at the expense of your peace of mind!

Here’s the thing.  If you’re struggling to nail your niche, communicate with clarity, or confidently offer your services, it’s no wonder you feel stuck.

Without these crucial pieces, marketing becomes guesswork, sales feel forced, and your dream of creating a thriving coaching business feels further away every day.

And if you’ve tried business building courses or coaches that haven’t delivered the ROI you'd hoped, I know how frustrating it is to feel like you’re spinning your wheels, and seeing other peoples success, and wondering if there's something "wrong" with you...  

The Good News?  You're not alone - And you're not the problem

After all, no one teaches you this stuff!

Most coaches hit roadblocks because they’ve been told to focus on websites, extra certifications, or generic “one-size-fits-all” strategies.

These approaches skip the most vital piece of your business: YOU.  

The truth is, without clarity on your unique Zone of Genius—the magic that sets you apart—marketing and sales will always feel like an uphill battle.


If you don't know what your message is, and why someone should hire YOU, the whole process of getting clients becomes a game of chance, with terrible odds.  

Your marketing strategy becomes akin to "throwing spaghetti at the wall" and your sales calls inevitably feel awkward, and more disheartening each time you hear "I'll think about it..."  

It's not your fault.  Nobody teaches you this stuff in any way that is meaningful, effective or aligned with YOU!  

Fortunately, there is a solution

What if you could...

Show up confidently, knowing exactly what you offer and who you’re here to serve?

Create a signature offer that feels exciting and irresistible—while charging what you’re worth?

Effortlessly attract dream clients who are eager to work with you? 

Love your business again and finally hit the income goals you’ve been dreaming of? 

Now you can!

Welcome to Expert Positioning for Profit™

The 90-day mentorship designed to help you step into your role as the Go-To Expert in your field, confidently market your services in a way that feels authentic and effortless, and create consistent income doing what you love.

This programme is NOT just another cookie-cutter strategy that leaves out the most essential ASSET in your business, YOU!

It's about TRANSFORMATION… Yours and the transformation that you offer your clients.

For your coaching business to be super successful, sustainable, and highly profitable you need a solid foundation - Which is what Expert Positioning For Profit™ is all about.

Ready to move mountains?

Reconnecting to your passion, and operating from your Zone of Genius unleashes that mountain-moving energy that is the source of your potent productivity, confidence and magnetism!  As a result of your clarity, your messaging will be impactful, influential and inspiring which means...

  • You rapidly rise above the noise on-line as the credible authority and the go-to expert your clients have been searching for!
  • You attract your perfect-fit clients! No more icky cold outreach that fails to build trust, and hurts your reputation.
  • You start having fun, confidently showing up as a leader, making a difference, and making money, just as you imagined you would.

How Expert Positioning For Profit™ Works

I understand the frustration of spinning your wheels, the uncertainty of trying to figure it all out on your own, and the fear that maybe you’re just not cut out for this.

I’ve helped hundreds of coaches just like you move from feeling stuck and overwhelmed to thriving as confident, sought-after experts in their fields.  

Which is why I’ve crafted my programme to ensure you have everything you need to create clarity, confidence, and consistent results in your business.  

Here’s how it works:

>>Weekly 1:1 Coaching Calls with Me You’ll have my undivided attention each week in private coaching sessions. Together, we’ll break through the mental blocks holding you back, create a crystal-clear strategy for your business, and ensure you’re taking aligned, consistent action every step of the way.

>>24/7 Access to a Step-by-Step Framework No more guesswork or overwhelm. You’ll gain access to a proven framework that simplifies the process of becoming the go-to expert in your field. From crafting your magnetic message to refining your offers, you’ll have know-how to stand out, get visible, and attract your ideal clients.  

>>Help with Sales Copy That Converts Struggling with the words to sell your offers? I’ll help you craft compelling sales copy that clearly and confidently communicates your value. You’ll finally feel empowered when promoting your services.

>>Real time Support & Accountability This isn’t just about giving you the steps—it’s about walking the path with you. You’ll have my expert guidance and support to ensure you stay consistent, focused, and aligned with your goals.

By the end of the programme, you’ll not only have the clarity and confidence you’ve been craving but also the tools and systems to attract and enrol clients with ease.

You don’t have to do this alone anymore. With Expert Positioning for Profit™, you’ll have the expert help, support, and mindset shifts you need to finally step into the thriving, successful business you deserve.

The EXPERT POSITIONING FOR PROFIT™ Framework

Step 1: Build your unshakeable foundation

Master your mindset, break through self-doubt, and eliminate limiting beliefs.
 
Together, we’ll align your mind, body, and soul with your business goals, so you show up with clarity, energy, and unstoppable confidence.

Step 2:  Unlock and align your unique gift

Through Alignment Alchemy™ we'll discover what makes you extraordinary.  You’ll gain crystal-clear clarity on your Zone of Genius, reclaim your authentic voice, and finally feel confident in what you bring to the table.

This process is essential for authentic success and feels like pure magic as you watch it transform how clients see—and choose—you.

Step 3: Your irresistible signature offer

The heart of sustained profitable business success is a unique offer that reflects your true expertise. Together we'll craft a high-value, aligned offer that reflects your brilliance, feels exciting to sell —and attracts premium clients who value what you do.

This step is vital for reaching those 5-figure months—where transformation and value are at the core of what you provide.

Step 4: Stand out as the undeniable Go To Expert

Now, it’s time to step into your role as the Go-To Expert. Discover a marketing strategy that positions you as a trusted authority, effortlessly calling in dream clients who resonate with your message.  

No more cold outreach or chasing uninterested leads; here, you’ll craft messaging that speaks to your audience’s needs, using psychology and buyer insights to connect deeply and effectively.

This step elevates you above the noise, as clients recognise your expertise and reach out to work with you.

Step 5: Sell from the heart

Selling becomes a joy when you learn to sell from the heart. Tap into my 25+ years of experience and showcase your value authentically, without feeling pushy or “salesy.” 

This is where you’ll confidently handle money conversations, holding space for prospects in a way that feels empowering for both of you.

Selling will feel natural, fun, and deeply rewarding—an essential skill for long-term business success and a client base that values what you bring.

Expert Bonus Module: 

As you celebrate each new win, The Expert’s Ascension Plan will equip you with the tools to maintain and expand your success.

Here, you’ll learn how to manage your time, build consistency, and boost productivity, all while ensuring self-care and balance are at the core of your work.  

This bonus step is designed to help you with sustainable growth and creating a business that thrives alongside you.

HEAR WHAT SOME OF MY PAST CLIENTS HAD TO SAY ABOUT WORKING WITH ME IN EXPERT POSITIONING FOR PROFIT™

(They all started exactly where you are now)

Niko Ana Jeanne

EFT Reparenting Coach

I can’t even begin to appropriately describe the transformative power that Sanae’s coaching has had on my life and business.

When I started out with her, I knew that I wanted clarity for my coaching practice but what I did not realize was how much I needed it for my own well-being.  

After only 3 months of coaching with Sanae, I went from having no clients in over a year, no engagement on social media and no inspiration to share content… to paying clients, a thriving Facebook community, weekly emails, blogs and social media posting, a brand new beautiful website AND a new group and DIY coaching program to boot!    Now that’s not bad for a few weeks of work!!!

I feel so clear about my message now that I wake up with excitement about sharing! I feel fulfillment from knowing that I am helping so many people transform their lives because I am un-afraid to be visible now.

Thank you from the bottom of my heart Sanae!

Claire Knight

Emotional Well Being Coach

I had been working as a coach in private practice for 6 years, really enjoying my job but floundering with a low income and was at the point of getting a 'proper job' which I really didn't want to do as I adore coaching.
 
I found Sanae on Facebook and I booked into have a free consultation. I immediately knew that Sanae could help me and now, 3 months later, I am so glad I found her.

My income has increased substantially and I have made the money back that I paid Sanae. My messaging is clearer, I'm standing in my own power so much more and my mindset around money and 'flow' has improved no end.

I feel I'm in a much better place all round and on a different trajectory now. Sanae lives and breathes the principles she teaches, she is warm, encouraging and has vast knowledge - a special and super-helpful combination of spirituality and sales/marketing. I recommend Sanae 100% and can honestly say that working with her has changed my life. Thank you Sanae!

Mojca Henigman

Business Clarity Coach

Sanae's programme was like a breath of fresh air, after months trying different things to grow my coaching business, and not getting results.

It was a great incubator for the clarity I needed on my ideal client and how I can serve them.  

It helped me grow in confidence as a coach and I was able to deliver my first online coaching programme.  I learned the tools that will serve me for life, and I feel more on track than ever!

Sanae is in her creative genius in this course, and we all benefit from her expertise, experience and energy.  Thank you Sanae for this amazing programme x

Jen Hall

Business Clarity Coach

Sanae's programme is GOLD!!  Without this programme I would NOT have a business.  Before joining, I had no idea what my Niche was.  I knew I needed to get clear on who my ideal client was, and draw out my unique gifts to help others share theirs! Sanae got me from confused to crystal clear!

I've never felt so empowered, and inspired to be  living my life's purpose and now making 5-figure months! Thank you Sanae from the bottom of my heart!  So much love xxx

Paulina Palka

Business and Brand Strategist

Sanae's approach is transformative.  She didn't just provide me with strategies; she helped me construct a robust foundation for my business.

Her impact on my perspective was profound. Through her coaching and course, I learned to cultivate a mindset that 'moves mountains'."    Her mentorship goes beyond conventional coaching.

She builds a personal connection with her clients, understands their unique challenges, and tailors her guidance to suit their individual needs.  

Her dedication to my success was evident in every session(!!), and her insights have been invaluable to the growth of my business. Plus everything is a premium experience, even the language she uses.    

I am immensely grateful for the opportunity to work with Sanae and highly recommend her to anyone looking to excel in the field of coaching

Oxana Bristow

Executive Coach

I would really like to recommend Sanae and her coaching programme.  It's well structured and superbly delivered.  I really enjoyed the practical step by step approach to aligning my mindset with my goals, getting clarity on my niche and target audience, and getting more confident about how I help my clients. Sanae is very knowledgeable, authentic and approachable, and I got a lot of advice from her own stories and success.

The most important benefit I got from this experience was my own increased confidence in my knowledge, skills and how I can bring all of who I am into my business.   Thank you Sanae for your commitment to my success.

Erica Kristene

Success Coach

I want to say thank you to Sanae and her programme for an eye opening experience!  Through a series of modules, and deep inner work, I was able to breakthrough some old wounds that were holding me back.  Sanae's coaching opened my mind more than I ever would've done by myself and helped me discover who I am and what I really deserve in my life and my business.   I got really clear on who my niche client is, which was a huge block for me when I started.

Sanae taught me that I only need to be a few steps ahead of my ideal clients, and that was really helpful as I tend to be a perfectionist.  Her entire being, from her calming voice, to her sincerely caring, to the trust I felt I had with her made the whole experience better than I could ever have imagined.  

I am grateful and thankful to Sanae and I'd recommend this to anyone!

The key to clarity, confidence and clients...

  • >>>24/7 Access to the Expert Positioning For Profit™ signature framework which guides you step by step to growing your dream coaching business in a way that is aligned with you, and your zone of genius. 
  • >>>Weekly 1-2-1 private zoom calls during which we'll strategise, dig deep and ensure you're consistently growing, gaining traction and maintaining momentum
  • >>>Unlimited WhatsApp access to me,  real time support so you'll never feel lost or stuck again
  • >>>Help with your website, sales pages, marketing copy  - unlimited access to expert feedback and suggestions to improve the sales copy for your website,  programme sales pages, or your next lead magnet.  Discover the little tweaks that make ALL the difference to great copy that converts! More conversions means more sales!
  • >>>Sales Audits - master this essential business skill, benefitting from my 25 years coaching and mentoring in sales!  Submit your sales calls to me for a confidential audit and feedback so you can perfect your pitch and close more calls
  • >>>Weekly Accountability - to maintain momentum and ensure you're on track with your goals
  • >>>PLUS BONUS ACCESS TO MY Paid In Full & Prospering Academy programme -  to support your money mindset growth. Overcome your money blocks, debt and scarcity, and attract and receive greater financial prosperity with more ease and calm.

You started your business to help others, we’re best able to do that when we’re following our hearts.

The magic of this programme lies in its alignment-first approach.

By uncovering your unique brilliance and building a business that reflects your authentic self, you’ll unlock the clarity, confidence, and magnetism that make success inevitable. This isn’t just about strategy—it’s about transformation.

Suitable for coaches who have been in their business for at least 12 months, who are done with going alone, and are ready to step into their genius and grow their dream coaching business.

~Want to chat?  Find out more?  Get your questions answered?  No problem!

Investment for private coaching and mentoring:

£6,000 (with a payment plan)

Most popular

Paid in Full

£5500

  • Discounted for pay in full

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Monthly Payment Plan

3 payments of

£2000

per month

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I’m here to help you make the best decision for yourself and your coaching business journey, so below are the answers to the common questions that I get asked:

This is for coaching entrepreneurs who want to use their knowledge, skills and experience to help transform lives This programme is perfectly suited to you if you’ve been on your coaching business journey for 6 – 12 months plus and you know you need more clarity, confidence, and strategies to profit from your coaching.

We meet weekly via Zoom plus you have access to the Expert Positioning For Profit™ modules which are perfectly paced to ensure you’re able to work around your busy lives and stay out of overwhelm. I recommend that you give at least an hour a day to work “on” your business, rather than just in it. It goes without saying that the more you give to this, the more you’ll get out of it. Those coaches who actively participate, ask questions, and engage with the whole process are those who get results and get the value.

Expert Positioning For Profit™ is a rare find.  You’ll have real time access to me via WhatsApp, our weekly deep dive coaching calls plus step by step training that you can access 24/7 so you can gain traction, and maintain momentum at your speed.

I don’t ignore the fact that 95% of your success is down to your psychology and busting through your internal beliefs, blocks and barriers.   I’ve crafted my programme to be a unique and masterful blend of MINDSET MASTERY aswell as actionable strategies.  

Many courses tell you that you need to have clarity on your Niche and Ideal Client Avatar, without helping you dive deep to find the clarity.  

This programme guarantees that vital clarity!

Not at ALL. I feel your pain and I designed this course to be simple and effective for EVERYONE, even the tech-challenged!

 You will NOT feel overwhelmed.  

My first 5-figure months were achieved without any fancy funnels or complicated tech and with the strategies you’ll learn in this programme, your value and expertise will be showcased in your content.

Building a profitable and thriving coaching business requires commitment – you need to be willing to invest the necessary resources of time, energy and money.

 If you don’t think you’ll have the time to commit to this programme then it’s not going to work for you.  

I know that life can get in the way, and Im fully committed to supporting you to get the best results so I'm open to discussing terms but also I will hold your feet to the fire and challenge you when I see you're getting in your own way.

No.  If you bring you whole self to the calls, and you do the work, you’ll get results.  Besides, if you’ll have me helping you every step of the way.

 You may be skeptical, if you’ve invested in 4 or 5 figure business programmes and not seen an ROI, and I get that.  

This programme is different because it focuses on YOU, and aligning you with your unique expertise.  This is what most programmes miss out, making it tough to implement the strategy.  

Building a business is one of the most nurturing, spiritually expanding, amazing experiences of your life, so long as you have the right support, mindset and the right strategy for you.  

This programme delivers on that.

You have the option to stay with me and continue to get access all areas - continuing to benefit from the on-going coaching, accountability and support for a monthly retainer of £1200 per month (2 calls per month).  This is of huge value, and many of my clients stay on because they're getting results and enjoying the on-going personal growth and business development.